Child Development Start-up

The Opportunity

A best-selling author and expert in child development has aspirations of creating a local business to address the community needs for struggling kids.

What we delivered.

Project ideation and go-to-market strategy.

Based on the founder’s research and unique lens on child development, we developed the vision of a new organization to support community kids, then co-developed the strategy and assets to launch the company.

Delivered.

  • Established strategic priorities for the new business, including identification of key performance metrics (KPIs).

  • Led project implementation from conception to opening, including allocation of resources and coordination of staff and third party vendors.

  • Created and launched new website for the center.

  • Implemented collaboration tools and processes for distributed team.

  • Defined branding guidelines.

  • Researched and recommended priority marketing channels and identified strategic partners.